Buddha Brand names, a producer of plant-based mostly foodstuff and drinks dependent in Quebec Canada, right now introduced a $3 million spherical to fund more growth across the US. Its Hungry Buddha® Keto Bars were the first keto-pleasant bars on the sector created without having sugar alcohols, palm oils, and other key allergens like dairy, soy, or peanuts.
The contemporary cash, from major money financial commitment corporations, BDC Funds and Investissement Quebec, will assist accelerate the brand’s US expansion by way of gross sales and marketing initiatives, as nicely as analysis and improvement for long run tasks to further its momentum inside the category.
Buddha Brands 1st expanded into the US sector with its Hungry Buddha® Keto Bars which are now in extra than 1,500 natural independent stores and grocery suppliers nationwide. According to SPINS info, the snack bar classification was down 20-40% in the course of 2020, on the other hand, plant-primarily based and lower-sugar bars had been outpacing the section by 20-50%.
Buddha Manufacturers states that the firm has found great growth and accomplishment with its Keto Bars. Considering that the start, the bars have acquired sizeable support from buyers and key merchants on equally sides of the border, together with Sprouts, H-E-B, Wegmans, Meijer, Costco, Thrive Current market, Amazon, Loblaws, Complete Food items, Metro, and additional, and are on a very clear path to exponentially enhance velocity and distribution with this financial commitment.
“We purposely entered the allergy-pleasant section, as we felt those buyers didn’t have numerous choices out there,” claimed Magnone. “Hungry Buddha® Keto Bars are a snack everybody can enjoy, regardless of nutritional or allergen limitations. They’re made with MCT oil, sunflower seed, pea protein, and monk fruit, building them a aware and purposeful snack.”
“We are extremely enthusiastic to aid Buddha Brands™ through the upcoming phase of their advancement and are assured in the leadership team’s skill to proceed to disrupt the increasing greater-for-you food stuff and beverage market with their progressive products,” reported Mathieu Rinaldi, Director, Advancement and Transition Cash, of BDC Money.
Hungry Buddha® Keto Bars are obtainable in Chocolate Chip, Coconut Cocoa, Espresso Brownie, and Triple Chocolate.